Abstract Manager

Shared mobility services like bike sharing, scooter sharing, car sharing and ride-hailing can act as a catalyst to improve the quality of urban transportation services including making it more accessible, sustainable, and equitable. With proper regulations and planning, shared micro-mobility can enable cost savings, provide convenience, and reduce vehicle ownership. For this to happen, cities need to understand the users’ behavior – e.g., what factors are affecting this choice of travel mode. This study focuses on investigating the willingness to use shared mobility services and evaluate the associated socio demographic characteristics of the users. data comes from a shared mobility survey, conducted for City of Kelowna. The survey collected information regarding the usage of a wide array of shared mobility services, travel behavior and attitude toward shared mobility, including carsharing, shared bikes and e-scooters, ride-hailing companies, public transit, and taxi. The main objective of the study is to analyze the usage of a wide-ranging shared services for different trip purposes. The study will further analyze how shared mobility services are related to users’ socio demographic characteristics, their attitudes and mobile tool ownership (i.e., vehicle ownership, personal bike ownership and personal e-scooter ownership), and home & work locations. Results of the study can be utilized by the cities and transit agencies to improve and add a variety of shared mobility services which will enable efficient usage of this sustainable travel mode in our day to day lives.